OUR REWARD INFRASTRUCTURE
Every successful campaign runs on the right infrastructure. TisasNG provides modular reward systems that help you design, launch, and scale promotions, loyalty programs, and engagement campaigns without building from scratch.
We provide you with these reward infrastructure based on what fits your campaign goals, or combine them for more powerful results.
🎟 Tisas Digital Tokens (TDT)
Tisas Digital tokens are instant rewards issued digitally when a customer completes a purchase or non-purchase action.
Think of it as a digital THANK YOU ticket that gives the customer access to the prizes.
They are seamless, fast, and issuance can be triggered automatically through our API that works seamlessly with your business platform -
making them perfect for modern, real-time engagement.
- You set the threshold or triggers - i.e. the minimum amount or action that a customer will have to meet up with to receive reward
- Customer completes a purchase or non-purchase action
- The system automatically checks if preset trigger condition is met; if yes,
- System triggers token issuance instantly via the customer's phone number
- Customer Redeem token for guaranteed instant cashback and to participate in draws- if enabled.
- Instant gratification
- High engagement rate
- Easy integration with apps, POS and campaigns
- Retail brands
- Fuel stations
- Surveys & research
- Referral programs
- App engagement campaigns
- [Customer Action] → [Token Issued Instantly] → [Redeem] → [Cashback / Draw / Donate]
🎫 Voucher/Coupon Codes
Pre-generated codes customers redeem manually to unlock rewards.
They are ideal for offline distribution, product-based campaigns, and mass promotions.
- Codes are generated and distributed (Printed or digitally)
- Customer receives a code
- Redeems the code on redemption page or USSD (coming soon) to unlock rewards
- Works online and offline (USSD)
- Perfect for product packaging & authentication
- Easy to distribute at scale
- Flexible campaign control
- Product promotions (On-pack printed or branded scratch & win)
- Event rewards (Guest Souvenir, participation gift, etc)
- Flyers & activation campaigns
- Email campaigns
- [Get Code] → [Redeem Code] → [Reward Unlocked]
🔄 Hybrid Campaigns
Hybrid campaigns combine digital tokens and voucher codes into one seamless experience.
This allows brands to run both online and offline campaigns
together, while managing everything from one dashboard.
- Manual voucher codes bring users into the system
- Digital tokens handle ongoing engagement and rewards
- Everything is tracked in one place
- Unified tracking and analytics
- Stronger customer journeys
- Easy to scales across channels
- FMCG + digital loyalty
- Retail + in-store + online engagement
- Product launches
- Nationwide campaigns
💰 Cashback Rewards
Every token on TisasNG is backed by real cashback value defined by the brand or merchant.
This ensures customers receive tangible rewards on every qualified interaction - not just points.
- Brand sets cashback amount per gifted token/voucher
- Customer receives and redeems token or voucher
- Customer choses Keep or Donate: Cashback is credited instantly
- Accumulated cashback can be used for airtime/data or withdrawn into a bank account
- Real monetary value
- Builds trust with users
- Encourages repeat engagement and builds brand affinity
- Loyalty programs
- Promotions
- Non-purchase engagements (Surveys, social actions etc)
- Customer retention campaigns
- [Receive & Redeem Token(s)] → [Choose Keep or Donate] → [Cashback Credited Instantly]
🎯 Draws & Gamification
Add engagement ancitipation and excitement to your campaigns by allowing customers to qualify
for prized draws or gamification reward based on engagement.
This drives repeat actions and deeper participation.
- You set qualification rules or thresholds
- Once qualified, customer enters defined periodic draw or participates in game such as Spin-the-wheel to for a chance to win instantly if applicable.
- Our secured algorithm ensures that winners are selected transparently
- Encourages repeat engagement
- Gamifies customer journey
- Increases retention
- Builds anticipation
- Loyalty campaigns
- Promotional campaigns
- Retail engagement
- Seasonal campaigns
- [Action] → [Token Issued] → [Qualified] → [Draw Entry or gamified participation]
❤️ Consumer-Participatory CSR
Build CSR programs your customers can actively participate in.
Instead of funding initiatives alone, TisasNG provides a transparent platform that enables
customers to convert their earned cashback into contributions toward your brand-led projects —
driving engagement, sales, and meaningful social impact at the same time.
A beverage brand launches a nationwide promotion where every purchase earns a token/voucher that gives the customers a small cashback - could be as little as N20.
When redeeming the token/voucher, customers are given two options:
- KEEP the cashback
- DONATE it to Clean Water Initiave - sponsored by XYZ (your brand)
All contributions are tracked transparently, allowing customers to see the collective impact of their donations in real time.
- Builds stronger emotional connection with your customers
- Increases purchase frequency
- Enhances brand image
- Drives purpose-driven engagement
- Creates real social values
- CSR campaigns
- Cause marketing
- NGO partnerships
- Brand goodwill initiatives
- [Reward Earned] → [Redemption] → [Donate Option] → [Impact Created & Tracked]
📊 Analytics & Insights
Track, measure, and understand every campaign in real time.
TisasNG gives your brand actionable insights into customer behavior, campaign performance
and rich database for future personalized engagements.
- Real-time tracking
- Customer behavior insights
- ROI measurement
- Data-driven decisions
- Campaign optimization
- Customer analysis
- Marketing strategy
- Performance tracking